Coaching    •    Facilitating    •    Creating

Meet Donna King

Donna is a results-driven, enthusiastic, people oriented Creative Marketing professional with the ability to think both creatively and strategically. She has a proven track record in developing successful teams and business initiatives. With over 20 years of diverse experience, Donna has brought vision and innovation into advertising and catalog development in both face-paced agency and in-house environments. She has played a crucial role in building brand consistency and strong customer relations with key retail and direct mail fashion and hard goods accounts. Donna exceeded corporate objectives by implementing effective creative solutions to marketing strategies and business goals. She has made significant corporate-wide contributions in product line brand development and spearheaded continuous cross-functional process improvement initiatives. She has expertise in strategic planning, brand development, creative and account management, project management, process improvement, organizational development and talent acquisition and training.

Donna joined Results Coaching in July 2008 when she became certified as a program leader and facilitator for the BEST YEAR YET Program, a proven process designed to help individuals and companies get the results they need to move their business to higher levels of performance. She helps to align and focus teams on the results that will make a difference. Prior to becoming a BEST YEAR YET Program leader, Donna held the position of Director of Creative Services at Oriental Trading Company in Omaha, NE, a multi-channel retailer. She was responsible for building and managing a team of over 70 people. It was at OTC that Donna was first introduced to the Best Year Yet program. She and the marketing executives utilized the program for over 2 years and implemented the cascade program to their next management level. Donna was so intrigued and impressed with the results of the program that she wanted to share the program with others. Both Creative Counts and the Best Year Yet program dovetails beautifully with her interest in helping leaders, teams and individuals reach their true potential.

Along with Donna's positive energy and natural ability to prompt ideas and inspire, she utilizes the Best Year Yet principles in helping creative talent translate marketing objectives into creative solutions that ultimately meet and exceed business goals. Through the power of creative thinking, individuals, teams and organizations deliver on their promise and achieve higher levels of performance and business results.

Before being recruited to OTC in 2001, Donna was VP of Account Services at Shasho Jones Direct Inc, a full-service creative marketing agency in NYC that she co founded. Donna started her career in advertising at AGA, a catalog marketing & production firm also in NYC. She graduated from Villanova University with a Bachelor of Fine Arts & Communications. She is a member of Heartland Coaches Association where she volunteers her services as Website Manager and serves as 2011 HCA Secretary. Donna is also a member of KCASTD (training & development).

Donna continues to explore and rediscover her own CREATIVITY. She enjoys her mid-westerner lifestyle at home in Shawnee, KS with her husband, Tracy and her dog, Elvis. She loves to draw, cook, kickbox, practice yoga and socialize with friends and family.


The buzz about Donna

“Donna is a supportive and highly inspirational leader, challenging others to think outside the box while keeping within the parameters of the budget -- not an easy feat! Her naturally collaborative management style fused with her sense of humor made her instantly approachable. Donna's insightful people skills and sense of organizational structure helped her develop highly effective teams, fostering a sense of mutual trust, respect and teamwork throughout the department. Her own department successes have been recognized by her peers and upper management as "best practice" examples for others within the company to emulate. I would highly recommend Donna for any opportunity where collaboration and creative thinking is valued.” 

Lisa Kuehl, Creative Design Manager, Oriental Trading Company.

“Donna King is one of the strongest executives I've ever worked with. She has the rare ability to marry marketing goals and creative strategy to improve performance and brand. She has excellent skills with planning and budgeting, which affect the bottom line. Donna is an inspiring leader, a great business partner and a delight to work with.”

Glenda Shasho-Jones, President, Shasho Jones Direct

"Donna understands the business-side of creative; she understands how to use creative to drive business results. Donna has consistently demonstrated the highest character, has intellectual integrity, and has always been a team-player. Donna’s greatest strengths are her people skills. She is an excellent communicator and is an outstanding leader of people. She has demonstrated she can lead cross-functional and cross-channel teams to successful outcomes. I respect her greatly and I would without any reservation recommend Donna"

Robert Goldsmith, SR VP Merchandising, Marketing, E-commerce & Creative Services

“Donna is a wonderful mentor and a very caring person. She has a deep understanding of human nature and business relationships. Donna has the ability to create a cohesive linear bond within a team. Her overall management and project management leadership skills are fine-tuned. She is amazingly creative, organized, and savvy. Her qualities include a foresight to get to the bottom of a problem quickly and get it resolved. Donna is fair, concise, thoughtful and a great team builder. It was my absolute pleasure to work for her. Thank you Donna for all you’ve done and all you do.”

Robin Shaddy, Project Coordinator

“I highly recommend Donna King! The Best Year Yet workshop that she took me through was not only an enlightening experience but it empowered me to act and do things that I never thought I could do. I am well on my way to the most exciting and productive time of my life. She has helped me overcome my fears and lack of confidence while helping me accountable and true to myself”

Stacy Schatz, Take Shape for Life Associate

“Donna has led me through a process (Your Best Year Yet) that greatly expanded the products I offer and the markets to which I offer them. The resulting action plan is mine but her questions drew it from me and her tenacity with follow up has kept me on track. In addition, our collaboration on web site and brochure design was pure synergy. To see what I envision be realized in such a powerful way was remarkable. She is now a trusted partner.”

Jeff Jans, Owner ReVisions Training

“Donna is one of the most talented creative executives that I have had the privilege to work with. Her strong leadership ability allows her to build relationships with her creative staff as well as her internal and external clients. That is not always an easy balancing act but she did it very well. She brings a world of enthusiasm and drive to her role. Her continued focus on the customer and ways to grow the business is contagious. I would highly recommended Donna as she is one of the best in the industry.”

Robert Hafner, VP Merchandising

“Donna was an excellent leader for the organization. She motivated her people to go above and beyond while still maintaining a positive outlook. Her style is one that ensures inclusiveness while still moving decisions forward. She always looked out for what was best for the overall organization!”

Neal Patrick, VP Marketing

Call or Email us at Creative Counts
Donna King • 4508 Anderson Street • Shawnee, Kansas 66226 •
office (913)745-5499 • Cell (908)963-8158
info@creativecounts.com